The Big Mac Boot


The gringa’s oldest son is doing her proud. Like many millenials, my son has a strong desire to make the world a better place. He has aspirations of doing this by becoming a community organizer and rallying people around important issues of social justice, working together to bring about public awareness and positive change. He has taken his first steps toward achieving his goal by volunteering with a local organization and participated in a press conference.

As a proud and supportive parent, and a bit of a rabble-rouser myself, I simply had to devote a post sharing the good work this organization is doing. Please see their press release below. Links are provided to other media coverage or research documents for your own browsing pleasure!

MEDIA RELEASE

Doctors, dieticians, parents call on Texas Children’s, Ben Taub hospitals to give McDonald’s the boot

Coalition announces campaign to eliminate junk food marketing in hospitals

HOUSTON –Today, as part of coordinated actions in five cities nationwide, doctors from the Baylor College of Medicine, Rice University, and Texas Children’s Hospital joined more than 35 health professionals and community organizations to demand that McDonald’s and other junk food corporations end all marketing inside Texas Children’s and Ben Taub hospitals. The coalition is calling on the CEOs of Texas Children’s Hospital and Harris Health System, which oversees Ben Taub Hospital, to close on-site McDonald’s stores, citing health concerns.

The call comes on the heels of Cleveland Clinic’s decision in August and Allina Health/Abbott Northwestern Hospital’s decision in December to sever ties with the burger giant, due to concerns for their patients’ health. It also amplifies the voices of more than 3,000 health professionals and advocacy organizations like Corporate Accountability International who have called on McDonald’s to stop marketing to kids and 12,000 physicians of the Physicians Committee for Responsible Medicine who have urged hospitals, including Texas Children’s Hospital, to go “fast-food-free.” Increasingly, hospital administrators are equating McDonald’s in hospitals to the tobacco industry’s tactic of selling cigarettes in hospital gift shops decades ago.

“In the midst of an epidemic of diet-related diseases, it makes no sense for kids to be treated on one floor of Ben Taub and Texas Children’s and see a McDonald’s on another—it sends the wrong message,” said Rosalia Guerrero, president of Healthcare for All Texas.

Texas Children’s and Ben Taub hospitals would become the twelfth and thirteenth to sever ties with McDonald’s since 2009, joining the ranks of Children’s Hospital of Philadelphia, Truman Medical Center, Vanderbilt Medical Center, and others.

“I was shocked and disappointed to find McDonald’s in the world’s largest medical center,” said Azeen Anjum, first year Baylor College of Medicine student and member of Choosing Healthy, Eating Fresh (CHEF). “McDonald’s symbolizes the toxic dieta ry climate that contributes to America’s current epidemic of diet-related illness. It should not be allowed to continue damaging health in hospitals that serve our community’s most vulnerable populations.”

Siting stores in hospitals is one of the many ways McDonald’s attempts to “nutriwash” its brand.   Increasingly, health professionals are linking the skyrocketing rates of diet-related diseases like Type 2 diabetes to pervasive junk food marketing. Research from the Institute of Medicine and the National Bureau of Economic Research has found that ending kid-targeted junk food marketing could benefit the health of millions of children.

Dietitians from across Houston also weighed in on the issue.

“We are learning more every day about the roles of preservatives, refined sweeteners, oxidized fats and their role in diabetes, blood pressure, cancer, obesity and more” said Ali Miller, RD, LD, CDE author of Naturally Nourished: Food-as-Medicine for Optimal Health. “As a nutrition expert I am confident in saying processed fast food like McDonald’s has been shown to have harmful deleterious effects not neutral.”

This week, hundreds of people in Boston, Chicago, Minneapolis and Tampa are also calling on McDonald’s and other junk food corporations to end targeted marketing through schools and other institutions. The groups are organizing to support of school boards and hospital administrators to strengthen existing policies and sever ties with junk food corporations.

In the coming months, the Houston coalition will continue to build community support for Ben Taub Hospital and Texas Children’s Hospital to prioritize its patients’ health over corporate profits.

 

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