Together we are reading “The Meanest Doll In The World” by Ann M. Martin and Laura Godwin. The dolls discuss what to do about Mimi.
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When I was a young girl Six Flags was the big event once a year. The gringa was a country girl from a small town. I attended a tiny, rural school where the same 20 or so classmates I had were together every year from childhood through our teen years. A single building housed the classrooms for every grade, kindergarten through 12th grade. Once kids entered the 6th grade, officially “Junior High”, you felt as if you had hit the big time. That was the year you got included on the annual school trip to Six Flags, the biggest theme park in our state. It was about a 2 hour drive away to the big city.
My first year to go was the grand opening of the big, new, rollercoaster attraction, the Shockwave. Two loop-de-loops of spine tingling action. The gringa was too young and naïve to realize that all the boys interested in going on the Spelunker ride with the girls only wanted to steal a kiss in the cool, dark passages. That was the second time in the gringa’s life that she socked a boy in the nose. But I learned quickly and didn’t fall for that trick a second time.
Now what has happened for the gringa to be reminiscing back to rollercoasters and clocking school boys? China. It’s all China’s fault. They have gone and done it this time. The gringa is counting her pennies and wondering just how fast she can afford to go to China. The gringa doesn’t plan on rollercoasters, though. No, now that I’m middle aged and epilepsy has had its toll on certain aspects, rollercoasters are out unless the gringa’s got paramedics lined up and waiting at the end of the ride. For the more sedate lifestyle I live now, the gringa still seeks adventure but with a smoother ride. Hence, China.
Remember when the gringa told you about Virgin Galactic and how you could hitch a ride to the highest heavens for a cool, couple hundred grand? Well, the gringa is certain that China can do it better and cheaper. In fact, considering that China is marketing their new ride as a feature at a theme park, surely tickets prices will be family friendly.
The plan is envisioned by KuangChi Science. The ride will be a balloon launch that will take passengers 15 miles into the atmosphere (24 kilometers). The projected $1.5 billion project will encapsulate passengers in an airtight cabin beneath the balloon. Dubbed Shenzhou V after China’s first manned space mission in 2003, the cabin is designed to block dangerous cosmic rays yet provide the comfort of a limousine-style ride. Once reaching top altitude, passengers will enjoy a peaceful cruise lasting a few hours before descent begins. Although the ticket price hasn’t been announced, the gringa has got her fingers crossed that it may be in the $50 dollar range and include complimentary fortune cookies. Am I expecting too much?
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Although Silicone Valley in the United States gets worldwide accolades as the primary source for innovation, Switzerland may actually have left the gringa’s country in its dust. In fact, it may have been running circles around every technologically advanced nation since 2008 and no one has been aware of it. The gringa supposes that Switzerland simply prefers a low profile and is loathe to toot its own horn.
To discover just how amazing Swiss minds are, you have to dig into the reports generated by Cornell University, the graduate school INSEAD that has campuses in France, Singapore & Abu Dhabi, as well as reports generated by the World Intellectual Property Organization (WIPO). Their collaborative efforts can be seen in an annual report called the Global Innovation Index. There is more to making the list than simply coming up with cool gizmos and devices. To be a winner a country must also lead in areas of: business sophistication, creativity, commitment to knowledge and creativity, infrastructure, and research. The latest top 10 winners:
But why does Switzerland keep winning? It seems that Switzerland consistently delivers with regard to patents, technological inventions and programs that recruit and develop new talent.
Patents: The European Patent Office recorded, on average, 873 patent applications for every one million Swiss inhabitants. The Netherlands and Sweden came in second and third. It seems that the current generation of Nords are incredibly creative.
Inventions: What might some of these patents be for with regard to the latest developments in technology? The Nords put their money where their reputation is, investing heavily in Swiss entrepreneurs and aspiring inventors who have made their country proud with products like: Mouse Scanner by CES; Doodle -digital scheduling platform serving 20 million people (for a culture linked with precision timekeeping this comes as no surprise to the gringa); CleanSpace One, a robot waste collector for use in ridding the galaxy of space junk developed by Swiss Space Center at Lausanne’s Federal Institute of Technology.
Recruitment & Development: Switzerland aggressively seed funds entrepreneurs. For example, a student at Swiss Federal Institute of Technology (ETH) in Zurich, Johannes Reck, became CEO of his own start-up while still living in the dorms of Switzerland’s premier technical school of higher learning. He launched GetYourGuide, an online service to help people plan holiday and destination activities. Soon after launch, rather than Reck pitching his idea to investors, a local bank actually approached him and made an offer for seed funding. Within four years Reck’s idea has brought in more than $10 million in revenue to a country that invested $2 million in a Swiss citizen with an idea.
Entrepreneur hopefuls or geeks who have dreams of hitting it big with the next trendy gizmo or gadget, you may want to set your eyes on immigrating to Switzerland. But don’t expect it to be a short, easy road to travel. To become a naturalized Swiss citizen you must:
In addition to the basic requirements, living in Switzerland is not cheap. However, one aspect to a high standard of living is the corresponding quality of life enjoyed. To maintain a competitive edge in a society of high achievers, being multi-lingual is almost a necessity. There are four languages commonly spoken within Switzerland and to succeed in business, entrepreneurs would do well to master all four: English, French, German, and Italian.
One great thing for up and coming innovators in Switzerland is that this tiny country boasts a marvelous business practice. The Swiss regard mentorship very highly. There are frequent events that pair entrepreneurs with mentors as well as investors. These are two key relationships that virtually guarantee success for a bright, ambitious young adult. So, young students and aspiring CEOs, rather than look westward toward the sunken landscape of Silicone Valley, the gringa says lift your eyes upwards toward the heights of the Swiss Alps. That is where success secretly abides.
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